Industry Insights
Automotive electronics include advance driver assistance system
(ADAS), body electronics infotainment, powertrain and safety systems.
Increasing number of automobiles and increasing demand for safety as
well as luxury are expected to drive the automotive electronics market.
ADAS includes various sub-assistance systems such as adaptive cruise
control system, pre-crash safety system and lane keeping assist system.
Furthermore, safety systems include active and passive safety. Active
safety refers to the collision sensor based technology and passive
safety refers to optimum safety of vehicle occupants. Increasing number
of automobiles causes rise in number of accidents which are going to
drive the automotive electronics safety system market.
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Automotive body electronics include gateway modules, seating modules
and body control modules. Automotive infotainment system delivers
entertainment and information content. Infotainment system uses
Bluetooth technology and smartphones to guide drivers to control the
system with touchscreen input, voice commands and physical controls.
Automotive powertrain system refers to a system of mechanical and
electronics parts in automobiles which produce energy.
Infotainment and safety systems are the major key drivers of the
automotive electronics market. ASAS is expected to drive the market in
coming years due to increasing demand for luxurious and more featured
automobiles. Cost of the different systems in automotive electronics may
restraint the market. Increasing numbers of the automobiles and growing
economic conditions of population are the key opportunities over
forecast period.
Application Insights
Advance driver assistance system (ADAS), body electronics,
infotainment, powertrain and safety systems are the applications of
automotive electronics. Adoption of regulatory board rules by government
of different countries for safety has increased the demand for safety
systems. Active and passive safety system includes airbags, radar
sensor, laser light sensor, vision sensors, seat belts, forward
collision warning system, lane departure warning and others.
Infotainment system is the major key driver which provides music
systems, speakers, dashboard player, satellite radio, GPS, tracking
systems and audio/video systems.
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ADAS provides additional guidance to a user for driving which
facilitates additional safety while driving. It is developed to assist,
compliment and substitute the user in complex controlling process. ADAS
facilitates, blind-spot monitoring, adaptive cruise control,
lane-departure warning, lane-keeping assist, night vision and collision
warning systems with braking intervention and automatic steering. ADAS
is expected to prevent accidents by taking partial control of the Car.
These automated safe systems are making the way for fully autonomous
cars of future which is driving factor of the market growth
Regional Insights
Regional market of automotive electronics is spread over North
America, Europe, Japan and Asia. Asia Pacific includes China, India and
South Korea which have been the largest geographic regions for
automotive electronics market and is expected to continue its growth.
Government of China has promoted safety assessment c-NCAP to encourage
the buyers for fully electronically equipped automobiles. North America
includes Canada, the United States and Mexico which are expected to
witness the market growth over forecast period.
Europe includes, France, Germany, UK, Spain and Italy are anticipated
to show the growth in a similar line to North America. Other regions
such as Latin America, Middle East and Europe are expected to witness
automotive electronics market growth. Due to growth of automobile
industry Economic development and cost efficient automobiles are
expected to drive the automotive electronics market globally.
Competitive Insights
Automobile makers are expected to adopt the new technology to promote
environment friendly, safe and well equipped automobiles. Key players
are Bosch, Delphi, TRW, Johnson Controls, Analog Devices Inc., Banner
Engineering Corporation, Autoliv Inc., Freescale Semiconductor Inc.,
Infineon Technologies AG, Hyundai Mobis, Hella Kgaa Hueck & Co., ON
Semiconductor, Continental AG, Denso Corporation and Delphi Automotive
PLC etc.
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